Check out the IPL teams that have been discontinued over the years. While some faded away, others still hold a special place ...

A cricket-crazy nation, a galaxy of sponsors and a marketing blitzkrieg - a potent combination that has kept the IPL soaring ...

After ending up as runners-up in the last edition of the IPL, Sunrisers Hyderabad all-rounder Nitish Kumar Reddy feels that ...

According to Gaurav Jain, CBO of ShareChat & Moj, ShareChat’s data indicates that 92% of cricket fans in India now consume ...

The IPL continues to be a colossal force in India's sports scene, evolving into a cultural phenomenon that captivates ...

IPL 2025 saw its biggest-ever opening weekend on TV, recording a 39% viewership rise and breaking records with the Chennai ...

From Dream11 to EMotorad, brands tapping into Cricket and Bollywood unlock unparalleled reach, engagement, and trust in India ...

The Indian Premier League 2025, starting Saturday, is poised to set new advertising revenue benchmarks, with broadcaster ...

After ending up as runners-up in the last edition of the IPL, Sunrisers Hyderabad all-rounder Nitish Kumar Reddy feels that ...

On JioHotstar, digital viewership for the first three matches in IPL 2025 soared by 40 per cent compared to last season ...

The Impact Player rule essentially gives teams the license to go hard from ball one with the cushion of an extra batter in ...

After nearly a decade, Caratlane returned to TV screens with an advertising campaign, marking its first association by partnering with Star Sports for the Tata Indian Premier League. Why does a ...