Beats and Apple each released flagship earbuds in 2025 with one standout feature: in-ear heart rate monitoring. Since Apple owns both companies, both earbuds offer native compatibility with iOS devices and provide iOS users with Apple-exclusive features.

“The Apple AirPods 4 with noise cancellation are easily some of the best earbuds Apple has released,” reads one five-star Amazon review. Both options have excellent ratings and are sweat, dust and water resistant, and come with a charging case.

Finally, AirPods Max, the over-ears, are reduced at Apple, for four of the five colors by 27% at Amazon. That means the regular $549 is cut to $399.99, a savings of $149.01. All colors except orange are at this price now.

It suggests packing more sensors than needed around the AirPods's ear tips and using an AI model to select electrodes with optimal signal quality.

Cyber Monday is a great time to upgrade your headphones. These are the best deals we've found from Sony, Bose, Apple, and more.