Max Holloway added another epic chapter to his storied MMA career Saturday night, successfully defending his BMF title with a unanimous decision victory over longtime rival Dustin Poirier in the main event of UFC 318 in Louisiana.

Max Holloway defeated Dustin Poirier and produced another five-round war that is fitting of the belt that he currently holds. Having stopped ‘Blessed’ at UFC 308 last year, Topuria trolled Holloway on social media by claiming that the BMF belt is still his, posting a photo of his replica title.

Scottie Scheffler takes The Open, Donald Trump wants name changes, and Max Holloway keeps the BMF title. All of this, and more, in the Weekend Roundup.

Prime Mover Recruitment founder Simon Hadfield talks shop with Stephen McArdle, CEO @ BMF. You’ve been with BMF over 13 years now, 5 of those as CEO. That’s a great run; you must be enjoying the place?!

Advertising Council Australia has revealed 111 finalists for this year’s Australian Effie Awards, representing 33 agencies and 47 clients. Entrants with multiple finalist entries include Affinity, Bastion,

Dustin Poirier failed to win his retirement fight last night (Sat., July 19, 2025) at UFC 318 live on ESPN+ pay-per-view (PPV) from inside Smoothie King Center in New Orleans, La., losing a gritty main event trilogy bout opposite “BMF” champion Max Holloway.

The buzz around “BMF” Season 4 is undeniable—and PopViewers just added fuel to the fire. On Tuesday, July 16, 2025, […]