Apple lost its No. 1 spot in China as domestic rivals took advantage of the iPhone maker’s lack of artificial intelligence features available on phones purchased in the country, according to data from research firm Canalys.

The US-based company lost its leadership position last year, but it still had the best Q4 - only just. Canalys reports that 2024 was a year of recovery

Apple's smartphone shipments in China plunged 25% in the fourth quarter of 2024, data from research firm Canalys showed, as the iPhone maker faced mounting pressure from a resurgent Huawei in one of its biggest global markets.

Apple lost its status as the best selling smartphone brand in the crucial Chinese market last year, new data showed Thursday, with a pair of local rivals surpassing it with surging shipments.

Apple was dethroned as China's biggest smartphone seller in 2024, with local rivals Vivo and Huawei overtaking the iPhone maker after its annual shipments in the country declined 17%, data from research firm Canalys showed on Thursday. Julian Satterthwaite reports.

Vivo emerged as the market leader in 2024, claiming 17 per cent of China’s smartphone market, while Huawei closely followed with a 16 per cent share. Apple, now third, holds 15 per cent signalling a m

Apple (NASDAQ:AAPL) slips fractionally in premarket trading after losing its top spot in China's smartphone market in 2024. Local brands Vivo and Huawei move ahead as Apple's shipments drop 17% to 42.