Any Michael Jordan fan or sneakerhead knows the legend: His Airness preferred Adidas and Converse -- the latter of which were repped by Magic Johnson and Larry Bird -- and really wanted nothing to do ...

When you strap on a pair of Adidas sneakers or see tracksuits with parallel stripes, you’re looking at one of the most recognizable design motifs in sports and fashion. But behind those three lines ...

Adidas has been selling sports shoes since the late 1940s - but people are only just noticing the 'hidden message' the brand has been sending to its customers through its logo. Founded by Adolf ...

You don’t have to be a sneakerhead to appreciate adidas’s iconic logo. From Nike loyalists to Veja enthusiasts, everyone recognises those tell-tale three stripes. And yet, few of us actually know what ...

The European Union General Court on Wednesday ruled against Adidas' claim that its famous three stripes, applied in any direction, deserve trademark protection. The ruling dealt a blow to a sports ...

Adidas will drop its opposition to a trademark application by Black Lives Matter for a logo that features three parallel stripes, according to a statement Wednesday, two days after the sportswear ...

James Harden's first signature shoe from adidas isn't slated to be released until December, but the Harden's personal logo was released by the sneaker company Tuesday. The basketball-inspired shape ...

adidas have unveiled a new signature logo for Barcelona starlet Lamine Yamal, co-designed by the 17-year-old forward to represent his roots, creativity and unique playing style. adidas revealed the ...

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