Google tightens its advertising policy to restrict ads for products with imminent risk of death or grievous bodily harm. Google has updated its policy to regulate ads for dangerous products to protect ...

Google sees augmented reality (AR) as a new, potentially quite effective advertising medium. Today, the search giant announced the launch of AR Beauty ads, a new smartphone ad type that allows brands ...

Are you a print subscriber? Activate your account. 1 day 15 hours ago By Erika Wheless - 3 days 21 hours ago By Hans Greimel - 6 days 2 hours ago By Jon Springer - 6 days 4 hours ago 1 week 1 day ago ...

Amazon Prime Video subscribers will see new types of advertisements this broadcast year. Amazon announced today that it’s adding new ad formats to its video streaming service, hoping to encourage ...

Amazon advertising operates within its own closed ecosystem, making ad delivery very different from other platforms. If you come from a Google or Bing background, you may be surprised to learn why ...

If the latest advertisement changes on Amazon's Prime Video are not enough, the e-commerce company announced a new update on what the world would expect from upcoming new ads for the streaming ...

Walmart Inc. sells billions of dollars’ worth of products in stores and online every quarter, and Thursday’s results showed no exception. But in the years ahead, the retailer is hoping to make a lot ...

Google has announced significant changes to its Search Ads publisher products, including AdSense for Search (AFS), AdSense for Shopping (AFSh), and Programmable Search Engine (ProSE). According to a ...

Advertising on your TV has become something expected of virtually every platform, and it’s something that has hit Android TV OS over the past few years. Now, though, Google TV is taking things a step ...

As Mark Cuban said of the NFL 10 years ago, pigs get fat and hogs get slaughtered. Still, the NFL has resisted the selling of game-jersey ads for products like, for example, slaughtered hogs ground ...

Did a Netflix show wade too far into advertising in its second season? Many viewers found it distracting, even if some of it ...