G2, the world's largest and most trusted software marketplace, today announced that its Answer Engine Optimization (AEO) ...

CHICAGO--(BUSINESS WIRE)--G2 today released The State of Software, Q4 2023, a new report series which examines trends from its B2B software and services marketplace, based on proprietary data across 2 ...

MODIIN, Israel & SAN FRANCISCO & NEW YORK--(BUSINESS WIRE)--IT Central Station, the world’s fastest growing enterprise technology review platform, announced that it closed a $30 million Series A ...

CHICAGO, Jan. 29, 2026 /PRNewswire/ -- G2, the world's largest and most trusted software marketplace, today announced it has ...

G2’s acquisition of Capterra, Software Advice, and GetApp signals a major shift in how software reviews, and AI-driven buying ...

Against the backdrop of the rapidly evolving technology industry, not all B2B software companies produce products that last forever. The companies that survive into the expansion growth stage and ...

Emerging trends show that B2B software buying preferences are changing. Companies are more thorough about new software investments and would welcome as much information as possible to guide buying ...

The qualities that make B2B software easy and enjoyable to use are the same ones that enable companies to organically reach new customers and keep the customers they have. The Fast Company Executive ...

Here’s a B2B e-commerce paradox: The fastest and cheapest solutions to problems often become the costliest and take the longest time to fix. Why is that? It’s from "bandaging" or sticking on simple ...

Imagine for a moment that you’re a business owner looking to purchase project management software. You find a company that has an enticing product, and you meet with a salesperson to learn more. The ...

The rapid expansion of the salestech and martech landscapes created a solution explosion, with many buyers prioritizing platforms that can integrate into their existing tech stacks. However, new ...

B2B software buyers say they check online reviews of products/solutions to find out about many different things, including quality, ease of use, cost effectiveness, and security, according to recent ...