When it comes to breakfast cereal, peanut butter isn’t nearly as well represented as, say, chocolate or fruit in the cereal aisle. And that’s a shame because, a. Peanut butter is a much more ...

Remember pouring yourself a giant bowl of your favorite cereal on Saturday morning, planting yourself in front of cartoons, ...

Cinnamon Toast Crunch is about to show up in a place no one really expected it: the protein aisle. The brand’s no stranger to surprises—it’s launched bacon-flavored cereal, pizza-flavored cereal, and ...

Editor's note: Swift Judgments is an occasional product-review column by business reporter Tammy Swift. I’m trying to imagine the meeting that took place before the good people at ...

Reese’s Puffs is introducing a richer, dark chocolate version of its classic peanut butter cereal, featuring a new “After Dark” neon-themed box and hitting stores nationwide this month.