In today’s PR landscape, agility is the most valuable corporate skill. Agility isn’t about chaos or reacting without thought. You have to be ready to respond and adapt without losing your message.

Corporate communication and public relations require a similar skill set. To succeed in this field, you need to communicate well, respond quickly in a crisis and understand people, particularly people ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. There’s a change taking place in the PR industry, and it’s a change we should all be happy ...

Nikhil Dey, Executive Director, Adfactors PR talks about how PR professional need to prepare of the world mediated by ...

Quentin Schaffer, HBO’s longtime head of corporate communications, is leaving the network after 39 years. He will depart next month.“HBO has been an amazing place to work alongside the brightest and ...

Bengaluru-based meat and seafood brand Licious has appointed Tanvi Gangwar as Associate Director – PR and Communications.

The last couple of years have shone a light on the importance of ESG, accountability and transparency, and merging creativity with data. We also witnessed the dangers of purpose-washing amid increased ...

Switch off your light for an hour at home, the environmentalist World Wildlife Funds asks of you. Since 2007, WWF has conducted a global campaign to convince individuals to turn off their lights for ...

Major companies made plenty of public-relations blunders in 2018, including Lockheed Martin’s campaign that unwittingly produced images documenting how the arms contractor’s products are used to kill ...

It is believed that P&G is aiming to consolidate the business, currently fragmented across various markets, with one agency. Presentations, which took place last week, are believed to involve several ...