NBA Take-Two Media, the joint venture between the pro basketball league and video game giant, is ready to pull back the ...
Celebrity streamer Jesser is the league's honorary commissioner. MyPLAYER Mayhem, a reality series, will premiere the ...
NBA Take-Two Media (NBAT2), the next chapter in the long-standing partnership between the National Basketball Association (NBA) and Take-Two Interactive Software (NASDAQ: TTWO), today announced the ...
A revamped version of the esports league tied to the “NBA 2K” video game franchise launched Monday with a new focus on ...
The NBA 2K League has relaunched with a new vision, blending basketball, gaming, and pop culture. Launched November 3, 2025, ...
Also known as Jesse Riedel, the major YouTube sports influencer has over 36 million social media followers. By Etan Vlessing Canada Bureau Chief Jesse Riedel, also known as Jesser, has signed with CAA ...
"I am traditional media and new media," four-time NBA champion Draymond Green told me. That single sentence captures the shift happening in sports media today: NBA players aren’t just stars on the ...
Jesser, the YouTuber billed as the largest individual sports creator on the platform, has signed with CAA for representation in all areas. Jesser (full name: Jesse Riedel) currently has nearly 29 ...
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