October 27, 2025 – PRESSADVANTAGE – In Fall 2025, a major transformation is underway in how local businesses appear online, ...

ALGES, PORTUGAL - MARCH 15: A Burger King road sign advertising Drive Thru and Play King is seen outside a local fast food restaurant on March 15, 2023 in Alges, Portugal. (Photo by Horacio Villalobos ...

Knoxville, Tennessee / / October 27, 2025 / MediaExpress Key Takeaways: High-growth accounting firms spend 2.1% of revenue on ...

You can reach valuable leads through local online and offline marketing. You must develop effective local marketing strategies to build your brand authority and attract more customers. A digital ...

National advertising is more effective than local, then-CEO Rob Lynch told the ICR investor conference audience early last year as he detailed planned spending shifts at Papa Johns. Not so, it appears ...

USA TODAY NETWORK, part of Gannett Co., is launching LOCALiQ, an end-to-end digital marketing and advertising service for clients, small and large, nationwide. Gannett, which owns USA TODAY and 109 ...

Since the emergence of YouTube in 2005, the prevalence and impact of video marketing have skyrocketed. YouTube changed the game by allowing everyday users to upload, publish, and market their video ...

WILLIAMSBURG, Va. —A new forecast for local advertising from Borrell Associates provides some short-term good news and some longer-term bad news for local TV broadcasters. It’s newly released study ...

According to local business experts, marketing is a necessary hassle for a business to see substantial growth. Targeted ...

Lindsey Wolcott on Monday joined the My Neighborhood News Network as advertising sales manager. She replaces Kathy Hashbarger ...

“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by Bret Brase, managing director at Progress Partners. Over-the-top (OTT) television ...

Local television broadcasters take note: now might be the time to launch that local FAST (free-ad supported television) channel under consideration. Ditto for the ATSC 3.0 fence sitters, especially ...