When Michelob Ultra hit shelves in 2002, few people could’ve predicted it would become one of America’s top-selling beers — or that it would reshape how we think about “light” ...

LONDON, Sept 19 (Reuters) - Anheuser-Busch InBev (ABI.BR), opens new tab has elevated its low calorie lager Michelob Ultra to the status of "global brand", according to an investor presentation held ...

Michelob Ultra rose the ranks to become the second highest-selling beer last week, as Bud Light declines to No. 3. Bud Light was the highest selling beer last year but was dethroned by Modelo Especial ...

The reigning NBA Championship-winning Denver Nuggets are dribbling toward another playoff run. Now that calls for a toast, and Breckenridge Brewery has just the beer. This week, the brewery announced ...

Perhaps with Leo Messi as the face of Michelob Ultra, it was only a matter of time before the light lager achieved GOAT status.The Anheuser-Busch beer has overtaken rival Modelo Especial in U.S.

Two Boston Beer Company vets are trying to shake up the low-calorie beer industry. Todd Simon, a former Boston Beer brand strategist, and David Sipes, a brewer with 17 years of experience brewing ...