Oreo is teaming up with a well-known television personality for the brand’s first Super Bowl commercial in more than a decade. The new ad, which is also only the second Oreo ad to ever air during the ...

An Oreo cookie marketing campaign delivered almost twice the user interaction with mobile ad units that focused on swiping, tapping and scrolling compared to standard mobile banner ads, according to a ...

The creme-filled cookie is planning a Super Bowl ad a decade after its famous "You can still dunk in the dark" tweet. By Alex Weprin Senior Editor A decade after its infamous “You can still dunk in ...

Oreo’s “Ping Pong Trick Shots 3 | Dude Perfect” led the list of top YouTube ads for April per a Google report. The long-form ad runs 7 minutes and 16 seconds. YouTube tracks the top ads each month ...

After Kris Jenner posted a new Oreo ad that she starred in on Instagram, her fans were quick to express their surprise at her appearance. Many of them felt that the “momager,” 68, looked ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Oreo is promoting its cookie collaboration with Post ...

Dirk Van de Put said he wants agencies to prove their worth. He's also critical of digital media, saying there's a lot of waste in advertising.