Ford is preparing what it calls a “Model T moment” with a new, all-electric midsize pickup truck priced at $30,000 and built in the United States.

Ford’s mysterious 2027 EV aims to blend utility, speed, and a digital-first interior for a starting price around $30,000.

It's common knowledge that Americans love their pick-up trucks. As of January 2023, these vehicles took up 20% of the car market share, behind only crossovers. Moreover, by 2029, the market volume of ...