Where exactly does Titleist’s AVX fall in the golf ball hierarchy? It’s a question golfers have continued to ask since the model was first introduced in 2018. It’s a premium offering with a urethane ...

The boffins at Titleist's custom performance department have a new ball on the way, and it's already got some fans on tour.

It probably comes as no surprise that Titleist, long the most played golf ball in the professional game, is once again the No. 1 ball played in the U.S. Open. This year marks 75 years since a Titleist ...

Titleist's Pro V1 Left Dot golf ball has amassed a cult following, and the latest batch is already sold out. So why isn't it a retail option? The post This golf ball sells out every time. But why?

After a seven day run that included a Ryder Cup away win and an Alfred Dunhill Links Championship title, MacIntyre capped a ...

The Titleist Pro V1 is the best-selling golf ball of all-time. Frankly, it's not even close. Since it was introduced at the turn of the 21st century, the solid-core ball has been the leading choice of ...