For me, shopping for a new bra and underwear is, admittedly, a bit of a rarity. Once I find a bra that is comfortable and functional, I use it for years on end. While the main reason behind my ...

For many people, bra shopping falls somewhere on the emotional scale between flat-out disappointing and totally traumatic, and the same could be said for the actual wearing of said bras. Many women ...

Anyone who has worn an ill-fitting bra or the wrong bra size knows that doing so can ruin an otherwise flawless outfit—or worse, an entire day. (The breast pain and backaches that can come with large ...

DD, DDD, E, F, FF, G, GG, H, I, J -- seem like a less friendly version of the alphabet? For women with large breasts, it is. And with the average American bra size ...

A bra that fits can be a true game-changer. It not only feels better, it makes your clothes fit better. That's why we've tapped the bra experts for all the information you need about how to measure ...

Sorry, we should be measuring our bra size how often?! Yep, that's right, according to Boux Avenue's bra fitting experts, the brand recommends you get your bra size ...

You finally decide to surrender Ol’ Reliable — the now-stretched, warped and threadbare bra that once was your favorite. It was the perfect bra when you got it (more than a few years ago), but it’s ...

Scoring the perfect pair of everyday jeans or a dress you can’t wait to dance the night away in? That’s the kind of shopping that feels like a special treat. But buying a new bra? You probably dread ...