The livestreaming industry is undergoing homogenization, with major platforms increasingly resembling one another in terms of ...

Influencer and boxer Jake Paul appears to be enjoying the surge of AI-generated videos featuring his likeness on social media ...

While most 11-year-olds were dealing with middle school social hierarchies, Emma Topp was borrowing her mother’s iPhone to ...

Social-first marketing group SAMY Alliance continues its European expansion strategy with the acquisition of Amsterdam-based social media agency team5pm, marking another transaction in the surging ...

Trust has become the essential foundation of the creator economy. However, this foundation faces a significant threat as ...

Gap Inc. has launched a new creator affiliate and advocacy platform designed to connect content creators with its portfolio ...

Twitch creator Fandy, known for gaming content, live-streamed her childbirth process, attracting thousands of viewers, ...

A-List Me, a talent management agency founded in 2016 and headquartered in Westerly, Rhode Island, now represents nearly 400 ...

From her early days experimenting with sewing and styling outfits for friends to launching multiple sold-out clothing ...

Steven Bartlett, creator of “The Diary Of A CEO,” and Roxcodes, the former engineer at MrBeast, have launched Flightcast, a ...

IFRA, with support from the Google News Initiative, published a study that categorizes “news creators,” sets out a three-part ...

Underscore Talent, the digital-first management company launched in 2021, has established a dedicated comedy division led by ...