Whether you are walking through Myeongdong’s neon-lit streets or exploring the chic boutiques of Garosu-gil, here are five ...

Korea’s trendsetting fashion brands are going global. Matin Kim and Musinsa are moving to the world's biggest e-commerce ...

The playbook for the Korean Wave in China, once fluent in the lucrative language of beauty, is now turning a new page in ...

Hollywood in Los Angeles on October 26 with his impeccable style. The global icon effortlessly blended Korean tradition with ...

K-food, beauty, and fashion companies will showcase their products to key figures from various countries at the 2025 ...

Though originally designed as a parade to promote their latest collections, Victoria's Secret's Fashion Show has become an ...

The girl who turned fashion into her most powerful language. Jennie from Blackpink doesn’t just sing, she inspires. With her ...

If you are trying to level up your wardrobe and get inspired by someone completely unapologetic in their style, G‑Dragon is ...

What happened at the 2025 Victoria's Secret Fashion Show? Here's who performed, the models who walked and more ...

High fashion magazine W Korea’s breast cancer fundraiser has drawn online ire for being ‘nothing more than an idol networking event’.

Beyond premium and D2C brands, value-conscious demand was steady through Amazon’s ‘Bazaar’ storefront — a curated range of ...

BTS’s V, BLACKPINK’s Jennie, and EXO’s Kai left for Paris Fashion Week on the same day. Fans went wild over the rare, iconic ...