Super Bowl 2025 ads showcased AI, nostalgia and second-screen engagement, reflecting shifting consumer mindsets and evolving brand strategies.

Prados Beauty, a Las Cruces-based beauty cosmetics company, will be featured on a Google advertisement during the Super Bowl.

Inside Beauty spoke to Alex Irvin, founder of eCosmetics, about key trends for the upcoming year and the rise of social ...

Paulina Porizkova is crediting her fans for her new campaign with Estée Lauder. On Tuesday, the 59-year-old supermodel took ...

We may earn commission on some of the items you choose to buy. "My makeup artist, Melissa Hernandez, lives by the truth of 'less is more' and tailoring makeup to enhance each individual's unique ...

Join us for four days of free beauty events at the Lancôme pop-up, just a stone's throw from Place des Vosges. Idôle secret locker: In the Salle Secrète Parumée, discover the new Idôle Power ...

Ashley Rebecca is an NYC-based makeup artist and a writer for InStyle covering makeup, skincare, and haircare. Start off your celebration right with shimmering metallic eyeshadow that makes a ...

Apparently, substituting random celebrities and athletes, using a lot of music and CG effects, and making many of the ads slightly snide or snarky (“we don’t judge”) is what passes for ...

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the Super Bowl's best commercial. The beer brand brought back the beloved ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial in ...

A Jeep Grand Cherokee owner posted a photo showing a persistent pop-up ad on display. The on-screen message pushes the owner to buy the FlexCare plan for “peace of mind.” More Wrangler 4xe and ...

These are savings so big you won't want to miss out, and there's never been a better time to refresh your beauty and grooming regime. 👀 What to know about the Boots 90% off sale 2025 👀 The Big Boots ...