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A month after debuting new advertising blocks, AMC Theatres plans to shorten the number of commercials ahead of movies. In July, AMC started running “platinum spot” with pre-movie commercials ...

Netflix is switching gears about how their biggest films will hit theaters, and KPop Demon Hunters will be the opening act.

In the wake of posting the lowest wide opening of his career with A24’s The Smashing ... The Benny Safdie-directed movie opened to $5.9M in third, dwarfed by AMC Theatres’ eleventh hour addition of ...