Colorado star quarterback Shedeur Sanders has benefitted greatly from NIL deals and is adding another ... along with his own signature barbecue sauce. Sanders was also made a long-term ambassador ...

In addition to his clothing line, Sanders has engaged in various endorsement deals. He launched his own barbecue sauce, became a long-term ambassador and promoter for Mercedes Benz.

Shedeur Sanders’ growing On3 NIL Valuation. The quarterback previously signed with Gatorade, launched his own barbecue sauce, was tabbed as the BRADY brand’s long-term ambassador and promoted ...

Shedeur Sanders is a football player who starred in college for the Colorado Buffaloes and Jackson State Tigers. He transferred from Jackson State to Colorado when he father, NFL legend Deion ...