Former NFL coach Jon Gruden has joined Barstool Sports. The company welcomed Gruden — who previously served as head coach of the Raiders and Buccaneers — in a video posted on its X account Thursday. He’s joining on a multi-year deal, according to ESPN.

Gruden took a coaching consultant role with the New Orleans Saints in 2023, and he joined the Milano Seamen of the European League of Football as an advisor, but his most notable gig has been his heightened presence on social media.