NEW YORK – August 5, 2025 – Nielsen, a global leader in audience measurement, data and analytics, and WPP Media have announced a new agreement for audience measurement spanning TV, streaming, audio, ...

The Record provides a quarterly analysis of audio listening behaviors across the total radio universe. The charts represent ...

Within the Nielsen One Planning platform, the next-generation cross-media planning tool that encompasses deduplicated information from both linear and digital platforms, clients will be able to ...

NEW YORK – July 29, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced that viewing ...

The Outcomes Marketplace is available today for clients. Nielsen will announce more best in class outcomes measurement providers later this year that will deliver metrics across the full spectrum of ...

In today’s rapidly evolving advertising landscape, precise planning is no longer a luxury – it’s a necessity for maximising ...

Do you know where your audiences are watching? You need a deeper understanding of your audience’s unique media habits to ...

Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure media holistically with data-driven insights.

NEW YORK – July 22, 2025 – Netflix is on the rise, as the streamer’s share of television viewing in June ranked in the top three among media companies for the first time in Nielsen’s Media Distributor ...

June, the first month of summer and the start of a vacation season, brought an expected decrease in viewer activity in front of TV screens. The latest data indicates that Poles spent an average of 3 ...

As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media platforms face a shifting landscape in diverse marketing.