In addition to the board, P&G also implements a digital mentorship program, which launched last year within its baby care product supply operations, to provide early- to mid-career employees with ...

In the second half of fiscal year 2025, two of the company's key supply chain segments faced disruption: frozen meals that contained chicken struggled with stalled production, and frozen vegetables ...

No two roads toward AI-enabled engagement are the same, yet consumer goods companies and retailers often seek out similar solutions while encountering many of the same challenges. This infographic ...

Unilever has embedded AI across its organization to optimize processes. Within marketing, it is also testing an in-house graphic design studio called Sketch Pro that combines the expertise of ...

The companies released their initial findings, with more to come later in the fall. Among them are: Friendship circles are becoming smaller and more intentional, with a focus on quality over quantity ...

In a playful twist on retail media, Mondelez International’s Oreo and VML have launched “Oreo Walks,” transforming crosswalks outside select Kroger stores into immersive, shoppable experiences. The ...

General Mills has been able to quickly adapt to inventory shifts as a result of trends like GLP-1 or seasonal upticks like back-to-school shopping through ongoing business optimizations. By investing ...

The 2025 Consumer Goods Sales & Marketing Tech Summit is built around a single mission: Elevating Experiences. This year's theme focuses on empowering leaders with the insights and tools they need to ...

It's this approach that has led to the development of campaigns such as #VaselineHacks on TikTok. The company kept tabs on the viral hashtag, which was predominantly shared by Gen Z-ers and featured ...

As part of this, the company will modernize its source-to-receipt operations and centralize supplier management. The new technology will integrate with the company's existing ERP systems to ensure ...

Learn how consumer goods organizations like Nestlé and others are operationalizing generative AI to move from pilots to enterprise-scale impact, ...

Sketch Pro uses the expertise of designers paired with team members from marketing and advanced AI capabilities to accelerate speed to market and improve the quality of creative assets. By using the ...