InMobi Advertising will introduce a Buyer Hub Wednesday to support agentic, programmatic mobile services for media buyers, to ...

Year-over-year, 500 new brands have made deals with the NHL, with finance (up 8%), business services (18%), and automotive ...

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Samsung Ads' "GameBreaks" is expanding its portfolio of interactive mini-games. Four new gaming titles will soon be available ...

A new creator network aims to turn housing angst into hammer time, with storefronts, sponsorships, and social-first how-tos.

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Amazon Web Services will demonstrate to brands, agencies and publishers how personal multichannel campaigns can become when ...

Omnipod 5, on the market since 2022, connects to a compatible CGM (continuous glucose monitor) from such device marketers as ...

It's not mascot Leo - it's a real lion, George, who's a sensation in wildlife circles. The company will aim to make George ...

He joined the agency in 2020 as managing director David Miami and was promoted to U.S. Chief Growth Officer in 2023. He's ...

It began with “error” messages, signaling the effects of dehydration. Then digital imagery refreshed, encouraging viewers to ...

"The economic pressures force brands to keep their heads down and just scramble to execute," says a respondent to the WFA's ...