About 344,000 results
Open links in new tab
  1. What Is Customer Intelligence (CI)? Benefits and Examples

    Jun 10, 2025 · Customer Intelligence (CI) is the practice of collecting, analyzing, and activating customer data to better understand who your customers are, what they need, and how they behave across …

  2. Customer intelligence - Wikipedia

    Customer intelligence (CI) as part of business intelligence is the process of gathering information regarding customers, and their details and activities, to build deeper and more effective customer …

  3. Customer Intelligence Analytics: Definition, Benefits & Strategy

    Dec 8, 2024 · Customer intelligence (CI) refers to the analytical knowledge businesses gain – and the improvements they can make – by converting customer data into actionable insights. Those insights …

  4. A Complete Guide to Customer Intelligence | Quantexa

    Nov 27, 2025 · Customer intelligence refers to the collection and analysis of customer data to provide businesses with tangible recommendations that help facilitate better and more personalized …

  5. What Is Customer Intelligence (CI)? – Forbes Advisor

    Jun 13, 2024 · Customer intelligence is a vital aspect to driving sales. Without it, you’ll be left to guess what your customers want, need or expect–never mind which message will resonate with them and …

  6. What is customer intelligence (CI) and how does it help business?

    Oct 1, 2024 · Customer intelligence (CI) is the process of collecting and analyzing detailed customer data from internal and external sources to gain insights about customer needs, motivations and …

  7. Customer Intelligence (CI): What It Is, Why It Matters, and How to ...

    Mar 17, 2025 · What is customer intelligence? Customer intelligence (CI) is collecting, unifying, and analyzing historical, current, and real-time customer data to extract deeper insights into their needs, …

  8. Customer Intelligence: What it is and How to Gather | Sprinklr

    Feb 6, 2025 · Customer intelligence is gathering and analyzing customer data —past, existing and potential — to understand their needs, preferences and behaviors. This intelligence helps create …

  9. Customer Intelligence: What Is It & How to Implement It - Nextiva

    Jul 3, 2024 · CI is the process of gathering and analyzing detailed customer information to understand and serve customers. It utilizes data points throughout the customer journey, including purchase …

  10. What is Customer Intelligence? | FullContact

    Sep 2, 2025 · Customer intelligence enables businesses to stay ahead by offering personalized experiences that build loyalty and trust. By leveraging first-party data and pairing it with high-quality …