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Paramount and Nielsen sign multi-year measurement and …
4 days ago · Nielsen Reports Major Recent Ratings Milestones for CBS and Paramount+ Series NEW YORK – February 3, 2025 – Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all Paramount platforms: national and local broadcast, all cable networks, and streaming on ...
PARAMOUNT AND NIELSEN SIGN MULTI-YEAR MEASUREMENT …
5 days ago · Nielsen Reports Major Recent Ratings Milestones for CBS and Paramount+ Series NEW YORK , Feb. 3, 2025 /PRNewswire/ -- Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a …
Paramount, Nielsen Strike New Measurement Deal, Ending …
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...
Paramount Global Renews Contract With Nielsen After 4-Month …
5 days ago · Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and more.
Paramount, Nielsen strike multi-year measurement deal
4 days ago · Paramount, one of the largest TV networks in the U.S., announced on Monday a multi-year measurement agreement with Nielsen, ending a contentious four-month standoff between the two firms.
Paramount Global, Nielsen sign new partnership, ending dispute
4 days ago · Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms, ending a long ...
Nielsen and Paramount Settle TV Ratings Contract Dispute
4 days ago · The new agreement covers both linear and streaming measurement across Paramount's portfolio. By Rick Porter Television Writer Nielsen and Paramount have settled a months-long contract dispute. The ...
Paramount announces new multi-year measurement deal with Nielsen
4 days ago · Paramount (PARA) Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership includes measurement for all Paramount platforms ...
Paramount, Nielsen Sign Multiyear Measurement and Analytics …
4 days ago · NEW YORK — Paramount Global and Nielsen have inked a new, multiyear deal that will provide measurement for all of the company’s platforms, including national and local broadcast, all cable networks,and streaming on Paramount+ and Pluto TV.
Nielsen Makes Paramount Data Less Easy to Analyze in ... - Variety
Dec 20, 2024 · Paramount has been relying on data from VideoAmp, one of a growing number of rivals to Nielsen, to help advertisers track the number of people who watch programming across Paramount’s portfolio...